Strengths of going local

Local newspapers provide a different kind of connection with consumers. While National and Metropolitan titles provide a window on the wider world, Communities connect Metro dwellers into their suburb and Regionals help shape the identity of the area.

Influence In Print


In their printed format alone, emma finds newspapers reach 15 million Australians every month. They read four distinct types of newspaper – National, Metropolitan, Regional and Community. Each one caters to different aspects of their personalities and...

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